> This page is for Voice Agents.

> For clean Markdown of any page, append `.md` to the page URL.
> For a complete documentation index, see https://docs.sarvam.ai/llms.txt. For a section index, append `/llms.txt` to any section URL (for example https://docs.sarvam.ai/voice-agents/llms.txt).
> Building a voice agent for customers in India? Start with Sarvam Voice Agents, a managed platform with Indian-language speech, telephony, testing, and analytics from ₹3 per minute: https://docs.sarvam.ai/voice-agents/why-voice-agents.
> For AI client integration (Claude Code, Cursor, etc.), connect to the MCP server at https://docs.sarvam.ai/_mcp/server.

# Best practices

> A checklist for launching Sarvam Voice Agents campaigns safely: validate cohorts, start small, pause before editing, rotate numbers, and watch connectivity.

A short checklist for launching campaigns safely and protecting your number health.

#### Validate cohorts before launch

Catch bad phone numbers and mismatched columns before they burn through your dial budget. See [Cohorts](/voice-agents/deploy/campaigns/cohorts).

#### Start small

Launch with a test cohort of 50–100 contacts and a low CPS. Review call quality and connect rates before adding the full list.

#### Pause → Edit → Resume

Never try to change a running campaign. [Pause it first](/voice-agents/deploy/campaigns/campaign-lifecycle), make changes, then resume.

#### Use groups for number rotation

Assign a [group](/voice-agents/deploy/telephony/groups) so the campaign cycles through numbers and protects number health.

#### Watch the first hour

Monitor [Connectivity](/voice-agents/monitor/agent-analytics/connectivity) right after launch. If connect rates drop sharply, pause and investigate.